Our tees are sized by age, but children are not. If you're between two sizes, size up — they grow into it faster than you'd like.
Sizes we make
3-4 · 5-6 · 7-8 years
Garment measurements
These are the measurements of the t-shirt itself, laid flat — not your child's body measurements. The easiest way to use them is to take a t-shirt your child already wears and likes the fit of, lay it flat, and measure it. Then match it to the closest row below.
Width is measured across the chest from armpit to armpit. Length is from the highest point of the shoulder to the hem.
| Size |
Chest width |
Length |
Sleeve |
| 3-4 years |
33 cm / 13” |
42 cm / 16½” |
11.4 cm / 4½” |
| 5-6 years |
35 cm / 13¾” |
46 cm / 18⅛” |
12.4 cm / 4⅞” |
| 7-8 years |
37 cm / 14⅝” |
51.4 cm / 20¼” |
14.6 cm / 5¾” |
Measurements can vary by up to 2.5 cm (1”). That's normal for printed cotton and not a fault.
How it fits
A medium fit — not tight, not swamping. The fabric is pre-washed, so it won't shrink noticeably in the wash the way cheaper cotton does.
If your child is tall for their age, go up a size. If they're between sizes, go up. Nobody has ever complained about a slogan tee lasting an extra summer.
What it's made of
100% organic ring-spun combed cotton, 155 gsm. GOTS certified, OEKO-TEX certified, PETA-approved Vegan and Fair Wear accredited.
Looking after it
The print is the part that needs the care. Get these right and the tee outlasts the child.
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Wash cold, inside out, on a gentle cycle with a mild detergent and similar colours.
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No fabric softener. This is the one nobody expects. Softener breaks down the print faster than anything else you can do to it.
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Tumble dry low, or hang it up — hang-drying gives the print the longest life.
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Don't iron the print. A cool iron on the inside is fine if you must. Directly on the lettering is how you lose it.
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No dry cleaning, and non-chlorine bleach only, if it ever comes to that.
Still not sure?
Email us with your child's height and the size of something that currently fits them, and we'll tell you which one to order. We would rather do that than process a return.